Walt Disney CompanyIntroductionThis report attempts to examine the Walt Disney Company as an organization whose international operations play a vital role in the continued existence of the company. This report attempts to present a review and analysis of the company's global strategy by analyzing the key internal and external factors affecting the company and how it has used alliances and acquisitions as part of its global strategy. As a human technology-intensive company, this paper seeks to understand how Disney has been able to leverage its resources to create a competitive advantage. As an important aspect of its operations, relevant management issues are examined to see how they have affected the company's global expansion strategy. Walt Disney The Walt Disney Company is a multibillion-dollar enterprise that controls and maintains extensive interests in various multimedia companies in the United States. States and around the world. What began as a simple love of children's entertainment by a champion cartoonist soon became a revolutionary icon in the world of entertainment and business. Walt Disney was born on December 5, 1901 in Chicago, Illinois, of mixed Irish, Canadian, German and American roots. Although born in the city, Walt grew up in the agricultural Marceline counties of Missouri with four older brothers and a young sister. As a child, Walt Disney was already interested in drawing cartoons. He was able to cultivate this gift when the family returned to the city where he attended courses at the Chicago Academy of Fine Arts. (Schatz, 2001). After a brief stint in France during World War I, Walt soon began working in advertising as a cartoonist, earning extra money by selling cartoon advertisements. In 1923, Walt……middle of paper……ml______. 2005c. Investor relations. Retrieved April 29, 2005, from http://corporate.disney.go.com/investors/WebProNews. 2005. Disney's chairman and CEO roles are divisive. Published January 6, 2005 at http://www.webpronews.com/business/topbusiness/wpn-54-20050106DisneyChairmanandCEORolesDotheSplits.html______. 2005b. Disney's COO will replace the CEO. Published March 14, 2005 at http://www.webpronews.com/business/topbusiness/wpn-54-20050314DisneyCOOToTakeCEOsPlace.htmlYahoo! Finance. 2005. DIS: Income Statement for the Walt Disney Company. The Walt Disney Co (DIS). Retrieved April 29, 2005, from http://finance.yahoo.com/q/is?s=DIS______. 2005b. Investors. The Walt Disney Co (DIS). Retrieved April 29, 2005, from http://finance.yahoo.com/q/in?s=DIS______. 2005c. Profile. The Walt Disney Co (DIS). Retrieved April 29, 2005, from http://finance.yahoo.com/q/pr?s=DIS
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