The same SWOT method can also be used for yourself when looking for a job or considering a career change (Bateman & Snell, 2013). Since the job search can be challenging, however, a SWOT analysis can help a person determine what they are good at? What weaknesses must the person overcome to ensure greater success in the job market? Which companies offer the best opportunities? Is there much competition in the particular field you select? (Bateman and Snell, 2013, p. 147). Therefore, SWOT analysis can be helpful for a person to determine which direction to go based on their strengths and weaknesses. Additionally, the information collected can be used to aid in the job search or dictate what the best career choice is for one