On the other hand, quantitative research refers to “variance theory” in which quantity describes the research in terms of statistical relationships between different variables (Maxwell , 2013). Quantitative research answers the questions “how much” or “how many?” Quantitative research is an objective, deductive process and is used to quantify attitudes, opinions, behaviors, and other defined variables with generalized results from a larger population sample. Much more structured than qualitative research, quantitative data collection methods include various forms of surveys, personal interviews and telephone interviews, surveys, and systematic observations. The methods can be considered “cookie cutter” with a predetermined starting point and a fixed sequence of
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