The industry continues to experience exponential growth every year with Samsung and Apple busy introducing new products and services. Both manufacturers promote and support the development of third-party applications, improving the content and usability of their smartphones. Apple allows developers to sell their apps in the iTunes Store at a 30% discount. Third-party software development is one of the ways manufacturers engage in their industry and products. RIM's release of its first tablet, the PlayBook, did not meet user expectations mainly due to a lack of content and applications. RIM has not promoted the development of third-party software. Both the Samsung Galaxy and the Apple iPhone offer similar services, each with unique features that differentiate them from the other