has a competitive advantage over its competitors. One of the methods Apple uses to maintain a competitive advantage in international markets is to tie its hardware and applications together with an integrated operating system. This means that one of their devices, like the iPad, works very similarly to the iPhone, and many apps run on one device just like they do on the other. The only difference would be the size of the product. Apple laptop is bigger than iPad which is bigger than iPhone. Otherwise these products share the same functionality and information through connectivity. They share features and information seamlessly through connectivity, constantly updating customers' lives through a simple plug-in. I think this is the main reason why Apple has an advantage over them