Topic > Contesting Pisco Analysis - 1268

Contesting Pisco by Jerry T. Mitchell and William C. Terry (2011) investigate the geography of Pisco, a South American brandy produced in both Chile and Peru. Mitchell and Terry argue that in the case of Pisco there are both economic factors relating to agricultural development and the need to preserve national identity. Both national teams fiercely claim Pisco. It is this author's intention to focus on the "war" being fought between Chile and Peru, regarding who owns Pisco. For both Chile and Peru, Pisco is more than the symbol of a nation; it is a representation of a way of life.Intellectual PropertyAccording to the World Trade Organization (WTO), intellectual property (IP) rights refer to the creation of the mind: literary and artistic works, designs and symbols, or names and images used in trade. Patents, copyrights, in general, protect intellectual property and trademarks, furthermore, some forms of intellectual property are protected by geographical indications or designations of origin. Geographical indication and designation of origin Geographical indications (GI) and designations of origin (AO) are simply "signs" used to convey the specific geographical origin of a product, possess certain qualities or characteristics and live up to its reputation. Most commonly, a GI consists of a place or origin name, such as “Jamaica Blue Mountain,” but not geographic names such as “Vinho Verde.” Designations of origin are a distinct form of GI. According to Article 2 of the Lisbon Agreement, a designation of origin is “the geographical name of a country, region or locality, which serves to designate a product originating there, the quality or characteristics of which are due exclusively or essentially to the 'geographical environment, including natural and human factors' (World...... middle of paper ......g/all-about-pisco/El Pisco. (2014, 16 July). Excerpt from Taste of Peru: http:/ /taste-of-peru.com/peruvian_culture/pisco-history.php.Lazes, M. (2014, July 21 - All About Pisco - Peruivan and Chilean Pisco Brandy Retrieved from About.Com: http:/ /).northamericanfood.about.com/od/drinks/a/pisco.htmOrganization, WI (nd). and Haciendas brandy from Monquegua, Peru. Journal of Field Archaeology. Terry, J.T. (October 2011: Contesting Pisco: Chile and Peru and the Politics of Trade 101.4, p. 518. World Intellectual Property Organization. (1996). Lisbon Agreement for the protection of designations of origin and their international registration. Geneva: World Intellectual Property Organization .